About Morocco Immersion Tours & Adventures

Morocco Immersion Tours & Adventure is a family… literally.  As direct descendants of the first dynasty of Morocco (the Idrissi Dynasty), our family history is entwined with Moroccan history.  Our company was born from the love of our Berber culture which epitomizes cooperation and generosity, along with our desire to share our way of life with the world.  As a result, when traveling with us, we welcome our adventurers with open hearts to our homeland and treat you not as a “tourist”, but as an honored guest of the family. With over 15 years of experience in the Moroccan tour industry coupled with our heritage and life experience, we are uniquely qualified to answer any questions or concerns that our guests may have and to work with each to design a private tour that incorporates their personal interests.  Regardless of the length of stay, we offer distinctive and authentic experiences that allow visitors to gain a rich understanding of the Berber culture and the Moroccan way of life. The diverse geography of Morocco lends itself to any number of adventurous activities ranging from a guided walking tour in the medina of Marrakech to summiting Mount Toubkal (the second highest mountain in all of Africa) and many things in between.  Some of the activities that we arrange for our guests include mountain biking in the Atlas mountains, kitesurfing in Essaouira, camel trekking and sand boarding in the dunes of the Sahara, day hiking, multi-day backpacking and trekking, to name a few.  We also offer unique off road overland 4x4 tours, which enable visitors to see parts of Morocco that even most Moroccans don't get to see! In addition to our unique experiences and excellent customer service, our company is committed to the development of the local communtities.  For that reason, we make every attempt to engage with other businesses that are owned by local families.  Not only does this provide a more authentic experience, but it keeps tourism money in the communities.  But that is just one small part of our activism.  Our co-founder has served as the president of his village association for more than 9 years during which he has spearheaded projects such as establishing a local cooperative that makes and distributes rose beauty products throughout Morocco and installing solar energy panels used to distribute water to the families in the village.  As a company, we are also active in preserving the Amazigh (aka Berber) language and culture.