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Where Wanderlust Meets Sustainability: Introducing Adventure.Travel

By Emily Trostel

Posted: November 21, 2024

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Adventure.Travel is a growing storytelling platform for adventure travelers. From video inspiration to a vetted list of sustainable tour operators, Adventure.Travel is here to inspire, guide, and connect you with like-minded travelers and service providers.

What is Adventure Travel?

Adventure travel isn't just about adrenaline, long distances, or physical challenge; it also applies to anyone who seeks to learn about history, immerse themselves in nature, and to engage deeply with local culture when they travel. Adventure travel covers a diverse array of activities ranging from birdwatching and surfing to culinary experiences and language exploration. It's a sustainable form of tourism that supports the conservation of natural resources, preservation of cultural heritage, and utilizes locally-owned businesses.

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What is Adventure.Travel?

The new Adventure.Travel website is your ultimate resource for adventure travel. This dynamic platform brings together stunning destination guides, expert travel tips, and exclusive opportunities to book unforgettable experiences. It’s designed for modern travelers who seek unique journeys and prioritize sustainability, cultural immersion, and positively impacting the places they visit.

Brought to life by the Adventure Travel Trade Association (ATTA) and its global members, Adventure.Travel connects travelers with the world’s best sustainable tour operators, all dedicated to creating thoughtfully designed experiences and curated itineraries. 

We highlight stories from across the globe that show how tourism can have a positive impact both on travelers and the places they visit. Our members and partners are verified in their commitment to sustainability, which helps guide travelers in their decision making. Our team weaves together the fresh perspective of storytellers with the context, insight, and local knowledge of the people who live there. We believe informed travelers are more likely to tread lightly and act responsibly, wherever they go.

What Makes Adventure.Travel Different?

At Adventure.Travel, it’s about more than travel—it’s about connection. As the traveler-focused, storytelling channel for members of the Adventure Travel Trade Association, Adventure.Travel offers exclusive access to leading sustainable adventure tour operators worldwide. These are the companies who have carefully crafted unique itineraries for every interest and skill level. Most importantly, they also protect and preserve the incredible places we visit.

Here’s what you’ll find:

  • Direct Access to Experts: Explore experiences crafted by ATTA member tour operators who specialize in sustainability, community-based tourism, and itineraries that go far off the beaten path.
  • Sustainability at the Core: Adventure.Travel highlights operators and experiences committed to leaving a positive impact—on the environment, local economies, and the people who live in the places we love to visit.
  • Inspiration for Everyone: Whether you’re a seasoned trekker or a first-time traveler, Adventure.Travel has ideas and itineraries to spark your wanderlust.

Join the Adventure.Travel Community

Adventure.Travel offers a globally-connected network of travelers who share your passion for adventure and sustainability. Through the platform’s social media channels and monthly newsletter, you’ll stay plugged into the heart of the adventure travel world, with stunning visuals, insider tips, and be the first to hear from cutting-edge operators about new experiences.

Visit Adventure.Travel to sign up for the newsletter, and follow us on social media to be part of a growing global movement of travelers with purpose.